The news about A4e will come as no surprise to careers professionals. Paying companies lots of money as an incentive to get people into work is not going to solve unemployment. Some business people will get rich. Short term wins will be prioritised over long term change and figures will be massaged as much as possible. And if they still miss their targets then perhaps we ought to realise that a better solution would be:

1. Jobs! (secure jobs with flexibility and decent pay)

2. Careers advisers who do good work because they are qualified professionals who actually care not because of targets and incentives.

3. Support for people to retrain and gain long term careers rather forcing them into temporary jobs and zero hours contracts.

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